Our Mission
Helping buyers make better decisions.
Our unique content—articles, buying guides, company ratings, business reviews, and consumer news shows—help people make better purchasing decisions while promoting companies striving to provide customer service excellence.
Every day we strive to be...
Your source for consumer news.
We report on what's happening in the marketplace and how it impacts people. Our unique content—articles, reviews, and videos—help consumers make better purchasing decisions while promoting companies striving to provide service excellence.
A trusted leader in business reviews.
We help consumers pick the best businesses for their biggest purchases, relying heavily on customer ratings and reviews. We also evaluate authentic consumer comments, and oftentimes talk directly with the businesses under consideration.
On a mission to help companies thrive.
We promote the best companies, both small and large, to maximize their online visibility. We circulate marketing opportunities to increase small-business exposure, either through our directory or other online
marketing partners and channels.
In the beginning.
For two decades, our founder served as the senior digital marketer for J.D. Power—the foremost authority on customer satisfaction and consumer ratings—working exclusively with the world’s largest, most iconic brands. Better Buyer was born out of a desire to offer small businesses the digital visibility, research resources, and actionable marketing insights available to the world's largest companies.
Need an amazing marketing partner?
RivalMind Digital Marketing knows precisely how to attract, engage, influence, and convert website visitors into lifelong customers, and they can do the same for you. Hire
RivalMind to drive transformational growth for your business.
Our Leadership Team
Matt
Scroggs
Founder & Head of Research
Matt
McGinnis
COO
Jessica
Goodrum
Director of Creative Services
Harley Helmer
Director of Search Marketing
Our Marketing Specialists
We're passionate, agile, and knowledgeable. We're also eager to make an impact on your business. Whether you're a startup, brick and mortar, or larger, you will receive the care and intentionality required to rocket your online visibility.
Josiah
Flex
Senior Search Manager
Madison Albury
Content Manager
Andrew
Novak
Senior Search Marketing Strategist
Taylor
Keeran
Senior Search Marketing Strategist
Sarah Watson
Search Marketing Associate
George Stojsavljevic
PPC Specialist
Linnea
Solak
Web/Graphic Designer
Sam
Serrato
Web/Graphic Designer
Krystyanna
Joseph
Web/Graphic Designer
Harrison
Linden
Graphic Designer
Stephanie McCauley
Social Media Specialist
Zac
Zabran
Video Production
Brandon
Keeran
Video Production
Rachel Rucker
Show Producer
Haley Stein
Web/Graphic Designer
Alexis Camp
Web/Graphic Designer
Rachel Martin
Project Manager
Dan Hayward
Search Marketing Associate
Jamie Scroggs
Show Producer
Heather McGinnis
Show Producer
Tom
Eggert
Search Marketing Associate
Want to join the team?
We would love to connect with you and discuss your career opportunities.
Beyond the office
We value building relationships between coworkers. In any given month, you will find one department, or the entire team, at a baseball game, murder mystery dinner, or a local happy hour. We encourage employees to establish strong bonds and connect with each other beyond the workplace. Our team is built on genuine connections at a personal level.
Marketing Partner
RivalMind Digital Marketing knows precisely how to attract, engage, influence, and convert website visitors into lifelong customers, and they can do the same for you.
Hire RivalMind to drive transformational growth for your business.
VIDEO: SEO Client Testimonials
Stories of transformational company growth.
